Sunday, March 25, 2007

Catching Up

I was out of town most of last week and have been catching up on some reading since I returned. There was an article in Friday's Wall Street Journal that, as a writer, interested me. It was written by Carl Bialik, The Numbers Guy, about online bestseller lists like Amazon.com and Barnes & Noble. The article certainly doesn't explain how the sales rankings, particularly Amazon, are created but it is interesting to read how those are manipulated.

The article quoted Rick Frishman who I heard at the Mega Book University earlier this month in Los Angeles. Frishman is a bestselling writer but also heads up the New York PR firm Ruder Finn. Frishman is connected with Mark Victor Hansen of Chicken Soup fame, and claims that for a mere $10,000-$15,000 he can get a book propelled to the on-line bestseller lists. Frishman, Hansen, Alex Mandossian, and the other marketing professionals I saw at Mega Book are certainly successful and I wouldn't discount anything they say. Obviously they are trying to make money but what they say about the publishing industry and marketing carries a tremendous amount of weight.

On a different front, I continue to be amazed and pleasantly surprised at the interest in a Fred Thompson presidential campaign. It has been over two weeks now since Thompson said he was considering a run, and he still garners more attention on the web and in the media than any of the republican candidates who have announced that they are running. Robert Novak mentioned Thompson in his article this week. One blog has had several posts about Thompson's position on abortion I haven't posted in over a week, but I still have hits on my site from people all over the country (and from some outside of the country) looking for information about Fred Thompson's positions on different issues and about his faith. It will still be several months before Thompson decides to run but he is already sucking air out of some of the other candidates campaigns.

Personally I hope Thompson gets in. It will make the republican primary interesting and if he wins, he will be tough to beat in the general election.

Jerome

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